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How Are You Spending Your Advertising Dollars?

Congratulations! You finally got the budget to place ads as part of your marketing strategy. Now how do you determine where to spend those advertisement dollars — is it an online campaign, or do you run print ads or TV?

The good news is that you have a lot of choices. The bad news? You have a lot of choices. Here are 3 ways we can help you navigate your options.

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Is your website slowing you down?

Web design and technology today are rapidly advancing to deliver information in more ways and more places than ever before. Is your website keeping up? If not, then we should talk. But before we do, take a look at these six key principles we employ to optimize the effectiveness of any website:

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Why We Use WordPress

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One of the most common questions clients ask our web design team is which content management system (CMS) we develop on and why. For Design4 – and most of our clients – the best platform is WordPress, a CMS that is robust enough to meet our client’s needs – from basic to complex – yet simple enough that they can have control over their own websites. Here are our top benefits of using WordPress:

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Is Your Brand Keeping Pace?

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Is your brand keeping pace with changes in your organization or your market?

LifeCare of Brandon asked that question when it realized its brand was not giving them room to grow.

LifeCare opened in 1987 as the Brandon Pregnancy Care Center, serving a small suburban community near Tampa, Florida. But since then their steady growth has required a wider array of programs and additional satellite care centers in surrounding communities. Today they are also moving to establish a home for pregnant single women and their children.

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Design4 Marketing’s 2014 Post Election Report

We’re celebrating client victories across the country in the 2014 election – especially those in battleground states that resulted in Republicans gaining control of the U.S. Senate. With offices in Plant City and Washington, D.C., we provided consultation, messaging, TV, digital, and radio ad creation, media planning and placement, website design and voter guide research and production for state, regional and national policy and political clients.

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